สำหรับการกำหนดวัตถุประสงค์ทางการตลา

สำหรับการกำหนดวัตถุประสงค์ทางการตลาดของLuxได้ใช้วิธี SMART approach โดยการตั้งวัตถุประสงค์ที่เฉพาะเจาะจง สมเหตุสมผล สามารถวัดค่าได้ และทำได้จริงรวมทั้งมีการกำหนดกรอบระยะเวลาชัดเจน โดยวัตถุประสงค์ของ Lux คือ ต้องการAchieve at least 10% of the local and national market share in retail ภายในปี2016
Measurable - Can you quantify each objective, i.e. can you use a unit of measure such as market share in percentage or dollars or other to provide a way to check your level of success?
Achievable - Are your objectives reasonable in terms of what you can actually achieve or are you setting your sights too high?
Realistic - Do you have suffHaving some marketing objectives is a must for successicient employees and resources to achieve the objectives you have set, if you don't then they are likely to be unrealistic?
Time specific - When are you hoping to achieve these objectives, you need to define a timing plan with target timing for each specific objective?
เฉพาะ - มีวัตถุประสงค์ที่ระบุไว้ในทางที่แม่นยำเกี่ยวกับสิ่งที่คุณกำลังหวังที่จะประสบความสำเร็จหรือไม่?
วัด - คุณสามารถหาจำนวนวัตถุประสงค์ในแต่ละเช่นคุณสามารถใช้หน่วยของการวัดเช่นส่วนแบ่งการตลาดในอัตราร้อยละหรือดอลลาร์หรืออื่น ๆ เพื่อให้วิธีการ
ตรวจสอบระดับของความสำเร็จของคุณหรือทำได้- มีวัตถุประสงค์ของคุณที่เหมาะสมในแง่ของสิ่งที่คุณจริงสามารถบรรลุหรือคุณตั้งค่าสถานที่ท่องเที่ยวที่คุณสูงเกินไป?
สมจริง - คุณได้ suffHaving วัตถุประสงค์ทางการตลาดบางอย่างเป็นสิ่งจำเป็นสำหรับพนักงาน successicient และทรัพยากรเพื่อให้บรรลุวัตถุประสงค์ คุณได้ตั้งค่าถ้าคุณทำไม่ได้แล้วพวกเขามีแนวโน้มที่จะไม่สมจริง?
เวลาที่เฉพาะเจาะจง - เมื่อคุณหวังที่จะบรรลุวัตถุประสงค์เหล่านี้คุณจำเป็นต้องกำหนดแผนระยะเวลาที่มีการกำหนดเวลาเป้าหมาย




One of the four major elements of the marketing mix is price. Pricing is an important strategic issue because it is related to product positioning. Furthermore, pricing affects other marketing mix elements such as product features, channel decisions, and promotion.
Price is one of the four key elements of the marketing mix. Pricing refers to the process of setting prices for goods and services.This will have the largest impact on the profit you make more than any other element of the marketing mix. Which means price is a matters strategic issue . Because it involves the product positioning. In addition, the price affect the elements of the
ราคา เป็นหนึ่งในสี่องค์ประกอบหลักของส่วนประสมทางการตลาด pricing refers to the process of setting prices for goods and services. This will have the largest impact on the profit you make more than any other element of the marketing mix นั่นหมายความว่าราคาเป็นประเด็นยุทธศาสตร์ที่สำคัญ เพราะมันเกี่ยวข้องกับการวางตำแหน่งผลิตภัณฑ์ นอกจากนี้ ราคามีผลต่อองค์ประกอบของส่วนประสมการตลาดอื่นๆ เช่น คุณสมบัติผลิตภัณฑ์ , การตัดสินใจ , ช่องทางและส่งเสริมการขาย



Developing an effective pricing strategy is a critical element of marketing because pricing is the only element of the marketing mix that creates sales revenue; the other elements create costs and sales volume.

The Department recognises the importance of flexible work arrangements and family friendly work practices in maintaining a diverse, adaptive and high performing workforce.
เนื่องจากGloballisationทางธุรกิจทำให้องค์กรมีการแข่งขันกันมากขึ้น ปรับตัวและ Both flexible working and work–life balance are important contemporary agบันนี้endas within organizations and could have both positive and negative consequences.

Many organizations use to look ways for reducing their costs and streamlining their operations. Many companies are trying to have a check so that they could look at ways of reducing payrolls as company’s payroll is typically its biggest cost base. Most of the companies are formulating strategies to avoid redundancies within their organizations. As such, there is a renewed interest in workforce flexibility and how this could provide employees with more personal time and reduce costs for employers.
The Department recognises the importance of flexible work arrangements and family friendly work practices in maintaining a diverse, adaptive and high performing workforce.

An employee may request a flexible work arrangement to assist them to balance their work and life/family commitments. Requests will be assessed by the principal/manager on a case-by-case basis taking into account legislative requirements and the needs of both the employee and the workplace.

The decision to implement a flexible work arrangement should be agreed between the principal/manager and the employee with the chosen arrangement being mutually acceptable. The success of flexible work arrangements requires 'give and take' and a shared responsibility between the employee and principal/manager to make the arrangements work.

For comprehensive policy information and guidelines to assist with making and evaluating requests for flexible work arrangements see below under ‘Other Resources’.

Other Resources

In the modern highly volatile business environment, organizations go through a tough time keeping up with the market forces due to the severity of the competition they face. This makes the customer search for the best quality and value for their money. Therefore organizations formulate strategies and these strategies are then transformed into quantitative objectives and are broken down to each employee in the organization in order that they can carry out their part in it. This creates pressure in the minds of the managers and their employees. The managers persuade the employees and get the tasks done one way or the other. This increasingly demanding workplace complexity is what causes work-life balance issues. In other words, employees find it rather difficult to balance the work with their own personal lives.

Flexibility is often thought to be the solution to the work-life balance problem. In the context of human resource management, flexibility refers to the ability of an organization to adapt according to its various human resource needs. However in reality flexibility is not the perfect solution as flexibility itself could cause work-life balance problems. This paper will critically analyse the dilemma between flexibility and work-life balance considering the current situation. It will take into consideration the importance of achieving both concepts, whilst stressing on the various difficulties of implementing both. Further it will evaluate the pros and cons of flexible working options from both the employer and the employee perspectives and suggest methods that can be implemented in the future to help achieve flexibility and work-life balance.



Read more: http://www.ukessays.com/essays/management/employer-flexibility-and-employee-work-life-balance-management-essay.php#ixzz3n1pdSAVr

Results (English) 1:

For the purposes of the marketing approach is SMART way by Lux setting specific objectives. Reasonable measurement and actually has a clearly defined timeframe. Generally, the purpose of the Lux is at least 10% to Achieve the market share of local and national in retail. By the year 2016Measurable - Can you quantify each objective, i.e. can you use a unit of measure such as market share in percentage or dollars or other to provide a way to check your level of success?Achievable - Are your objectives reasonable in terms of what you can actually achieve or are you setting your sights too high?Realistic - Do you have suffHaving some marketing objectives is a must for successicient employees and resources to achieve the objectives you have set, if you don't then they are likely to be unrealistic?Time specific - When are you hoping to achieve these objectives, you need to define a timing plan with target timing for each specific objective? Specific-purpose stated in a way that precise about what you are hoping to be successful? -You can find a number of objectives in each, for example, you can use a unit of measurement, such as market share in percentage or dollar or other methods. Check the level of your success or-your objective in terms of what you can achieve when you set or attractions that you too high? SuffHaving-you have come to the market for some purpose, it is necessary for employees and successicient to accomplish what you've set up, if you do not, then they will likely not realistic? Specific time-when do you hope to accomplish these objectives, you need to determine the planned duration of the scheduled target. One of the four major elements of the marketing mix is price. Pricing is an important strategic issue because it is related to product positioning. Furthermore, pricing affects other marketing mix elements such as product features, channel decisions, and promotion.Price is one of the four key elements of the marketing mix. Pricing refers to the process of setting prices for goods and services.This will have the largest impact on the profit you make more than any other element of the marketing mix. Which means price is a matters strategic issue . Because it involves the product positioning. In addition, the price affect the elements of the The price is one of the four main elements of the composition of the market pricing refers to the process of setting prices for goods and services will have the largest impact. This the profit you make on more than any other element of the marketing mix, which means that the price is a strategic issue, because it involves positioning products. In addition, the price affect the elements of the composition section, properties, products, marketing, decision making, and promotional channel. Developing an effective pricing strategy is a critical element of marketing because pricing is the only element of the marketing mix that creates sales revenue; the other elements create costs and sales volume.The Department recognises the importance of flexible work arrangements and family friendly work practices in maintaining a diverse, adaptive and high performing workforce.เนื่องจากGloballisationทางธุรกิจทำให้องค์กรมีการแข่งขันกันมากขึ้น ปรับตัวและ Both flexible working and work–life balance are important contemporary agบันนี้endas within organizations and could have both positive and negative consequences.Many organizations use to look ways for reducing their costs and streamlining their operations. Many companies are trying to have a check so that they could look at ways of reducing payrolls as company’s payroll is typically its biggest cost base. Most of the companies are formulating strategies to avoid redundancies within their organizations. As such, there is a renewed interest in workforce flexibility and how this could provide employees with more personal time and reduce costs for employers.The Department recognises the importance of flexible work arrangements and family friendly work practices in maintaining a diverse, adaptive and high performing workforce.An employee may request a flexible work arrangement to assist them to balance their work and life/family commitments. Requests will be assessed by the principal/manager on a case-by-case basis taking into account legislative requirements and the needs of both the employee and the workplace.The decision to implement a flexible work arrangement should be agreed between the principal/manager and the employee with the chosen arrangement being mutually acceptable. The success of flexible work arrangements requires 'give and take' and a shared responsibility between the employee and principal/manager to make the arrangements work.For comprehensive policy information and guidelines to assist with making and evaluating requests for flexible work arrangements see below under ‘Other Resources’.Other ResourcesIn the modern highly volatile business environment, organizations go through a tough time keeping up with the market forces due to the severity of the competition they face. This makes the customer search for the best quality and value for their money. Therefore organizations formulate strategies and these strategies are then transformed into quantitative objectives and are broken down to each employee in the organization in order that they can carry out their part in it. This creates pressure in the minds of the managers and their employees. The managers persuade the employees and get the tasks done one way or the other. This increasingly demanding workplace complexity is what causes work-life balance issues. In other words, employees find it rather difficult to balance the work with their own personal lives.Flexibility is often thought to be the solution to the work-life balance problem. In the context of human resource management, flexibility refers to the ability of an organization to adapt according to its various human resource needs. However in reality flexibility is not the perfect solution as flexibility itself could cause work-life balance problems. This paper will critically analyse the dilemma between flexibility and work-life balance considering the current situation. It will take into consideration the importance of achieving both concepts, whilst stressing on the various difficulties of implementing both. Further it will evaluate the pros and cons of flexible working options from both the employer and the employee perspectives and suggest methods that can be implemented in the future to help achieve flexibility and work-life balance.Read more: http://www.ukessays.com/essays/management/employer-flexibility-and-employee-work-life-balance-management-essay.php#ixzz3n1pdSAVr

Results (English) 2:

For the marketing objectives of Lux has used SMART approach by setting specific objectives can be measured reasonably. And do really well as a clearly defined time frame. The purpose of Lux is needed Achieve at least 10% of the local and national market share in retail within the 2,016th
Measurable - Can You quantify each Objective, IE Can You use a UNIT of measure such as Market share in percentage or dollars or Other to. provide a Way to Check your level of Success?
Achievable - Are your objectives reasonable in terms of what You Can actually Achieve or are You Setting your sights Too High?
Realistic - Do You have SuffHaving Some Marketing objectives is a must for Successicient employees and Resources. You have to Achieve the objectives SET, if You do not then they are likely to be unrealistic?
Time specific - When You are hoping to Achieve these objectives, You Need to define a Plan with Target Timing Timing for each specific Objective?
Only -. The objective, as stated in a precise way about what you are hoping to be successful or not
is - you can find a number of objectives in each instance, you can use units of measurement, such as market share in percentage. or dollars or more to provide a way to
monitor the level of your success or done - with the aim of you is right in terms of what you can actually achieve or you set your sights on you too?
realism - you. Some have suffHaving marketing purposes is essential for employees. successicient And resources to achieve objectives You've set up if you do not, then they are likely to be unrealistic?
specific time - when you hope to achieve these objectives, you need to plan the timing of scheduled goals One of the four. Major Elements of the Marketing Mix is Price. Pricing is an important strategic Issue because it is related to product Positioning. Furthermore, Pricing affects Other Marketing Mix Elements such as product features, Channel decisions, and Promotion. Price is one of the Four Key Elements. of the marketing mix. Pricing refers to the process of setting prices for goods and services.This will have the largest impact on the profit you make more than any other element of the marketing mix. Which means price is a matters strategic issue. Because it. involves the product positioning. In addition, the price affect the elements of the price is one of the four main elements of the marketing mix, pricing refers to the process of setting prices for goods and services. This will have the largest impact on the profit you. make more than any other element of the marketing mix means that the price is the key strategic issues. It involves positioning the product also prices affect elements of the marketing mix such as product features, decisions, channel and promotional Developing an effective pricing strategy is a critical element of marketing because pricing is the. only element of the Marketing Mix that creates Sales revenue; the Other Elements create costs and Sales volume. The Department Recognises the importance of Flexible Work Arrangements and Family friendly Work Practices in maintaining a diverse, Adaptive and High performing WorkForce. Because Globallisation business makes. The organization has more competitive prices and Both flexible working and work-life balance are important contemporary ag Bunny Endas Within organizations and could have both positive and negative Consequences. Many organizations use to Look Ways for reducing their costs and streamlining their Operations. . Many companies are trying to have a check so that they could look at ways of reducing payrolls as company's payroll is typically its biggest cost base. Most of the companies are formulating strategies to avoid redundancies within their organizations. As such, there is a renewed. interest in WorkForce flexibility and How this could provide employees with more Personal time and Reduce costs for employers. The Department Recognises the importance of Flexible Work Arrangements and Family friendly Work Practices in maintaining a diverse, Adaptive and High performing WorkForce. An employee May Request a. Flexible Work Arrangement to Assist them to balance their Work and Life / Family commitments. Requests Will be Assessed by the Principal / Manager on a Case-by-Case basis taking Into Account legislative requirements and the Needs of both the employee and the Workplace. The. decision to implement a flexible work arrangement should be agreed between the principal / manager and the employee with the chosen arrangement being mutually acceptable. The success of flexible work arrangements requires 'give and take' and a shared responsibility between the employee and principal / manager to. Make the Arrangements Work. For Comprehensive Policy information and guidelines to Assist with Making and evaluating requests for Flexible Work Arrangements See Below under 'Other Resources'. Other Resources In the Modern highly volatile business Environment, organizations Go Through a Tough time keeping up with the. market forces due to the severity of the competition they face. This makes the customer search for the best quality and value for their money. Therefore organizations formulate strategies and these strategies are then transformed into quantitative objectives and are broken down to each employee in the organization. in order that they can carry out their part in it. This creates pressure in the minds of the managers and their employees. The managers persuade the employees and get the tasks done one way or the other. This increasingly demanding workplace complexity is what causes work. -Life balance issues. In Other Words, employees Find it rather difficult to balance the Work with their own Personal Lives. Flexibility is often thought to be the Solution to the Problem Work-Life balance. In the context of Human Resource Management, flexibility refers. to the ability of an organization to adapt according to its various human resource needs. However in reality flexibility is not the perfect solution as flexibility itself could cause work-life balance problems. This paper will critically analyse the dilemma between flexibility and work-life balance. considering the current situation. It will take into consideration the importance of achieving both concepts, whilst stressing on the various difficulties of implementing both. Further it will evaluate the pros and cons of flexible working options from both the employer and the employee perspectives and suggest methods. Can that be implemented in the Future to Help Achieve Work-Life balance and flexibility. Read more: Http://www.ukessays.com/essays/management/employer-flexibility-and-employee-work-life-balance-management-. essay.php # ixzz3n1pdSAVr

Results (English) 3:

For the purpose of marketing Lux method SMART approach by setting a specific objective, reasonable, can measure. And the practical including the period clearly by the purpose of the Lux.At least 10% of the local and national market share in retail within a year 2016
.Measurable - Can you quantify, each objective i.e. Can you use a unit of measure such as market share in percentage or. Dollars or other to provide a way to check your level of success?
Achievable - Are your objectives reasonable in terms of. What you can actually achieve or are you setting your sights too high?
.