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Since the year 2550 onwards. It can be seen that the global economy has changed a lot, such as the credit crisis Sub - Prime that affect the U.S. economy, severe global economic recession in the developed countriesEnvironmental problem, the liberalization under the framework of WTO and liberalization under the framework FTA AEC and that effective competition intensified the competition in the market. The domestic and foreign markets.The confidence of investors and consumers, etc.!The overall world economic situation and factors in the country, see clearly that the development of the industry. The past is still the weights to create economic value as the core. Make promotion industry.Which is sensitive to the change of economic and the needs of the world market. Rather than giving priority to the development of the industry in accordance with potential. And the resources available in the country.Direct effect
.Therefore, in order to increase the competitiveness in the industrial sector. To engage in economic system, the world, and to cater to the ASEAN economic community, or AEC industrial sector is required to concentrate.Transition from the old economy. By using tangible assets (Tangible Assets) or inputs (Factor driven growth). Traditional: land, labor, and capital. Driven main.(Intangible Assets) or intellectual and creative value driven factors. By focusing on creative (Creativity. Driven growth) focus on.Including focus on promoting competitiveness to a group of Thai products, there is a potential / core competence (Core Competency) is taking more specific f
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.And to provide improved competitiveness in the industrial countries to fight the system, the global economy and to cater to the ASEAN economic community. Or AEC is systematic and effective.The study of the Ministry of industry 4 found that the status of Thai industry currently, using SWOT Analysis can be summarized as follows:
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