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To design the optimal product or service for customers.
- To determine where the product or Service should be available. That would easy for the customers to buy.
- To determine what price will the customers give up purchasing product or service?
* To determine which method of Promotion would be most effective for getting the customers to buy a product.
.Education It helps in changing the behavior of the consumers.
- To improve performance of the organization.
- To achieve the organizational. Objectives.
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